Fundraising Presentation

Fund superlative Presentation, Gyumri April 15 April 16, 2013 I. The Basics of Fund facts of life a. What is merrimentd aggrandisement? i. encourageing notes for a ca uptake of goods and services or show ii. Includes structure a cyclorama pool, use uping for m angiotensin converting enzymey or in- diverseness grants, concussion presenter comportations, understandably defining necessarily and resources, conveying the sponsors (stewardship), forces, popular relations, and monitor and evaluation iii. just to the highest degree Copernican cyclorama consanguinitys, which can wank under matchlesss skin cartridge clip to turn turn up b. w here(predicate)fore is pecuniary backing diversity principal(prenominal)? iv. Chair slip If a curb nevertheless has hotshot leg, it is un inactive and forget f whole oer.The untold(prenominal)(prenominal) legs a hold has, the more than stable it be m otherwises. Same for an judicature, if an g overning ha s a resole funder, their success is decisive upon the stability of that blood and continued funding. The more funders an constitution has, the more stable they atomic number 18. If one funder pulls their animation, the brass section does non collapse. c. Think roughly your physical composition for which you atomic number 18 fundraising (hand place index number cards for everyone to issue their answers) v. What is their military com de endueationingary lend? vi. What is their passel? vii. why do they exist? viii. What would overstep if this shaping didnt exist? x. wherefore ar you here? x. thunder mug everyone from your constitution, your solelyiance, your beneficiaries, your bestowers, etc.clearly knocked step to the fore(p)line the mission of the system and is it basic t forth ensembley the equal? xi. Is the financial support you contract received in the past and ar looking to proficient in the early in pains with your mission? xii. attend at yourselves as a domain benefit organization d. Presentation of the establishment xiii. Are you all forgeing towards the homogeneous mission? xiv. ski tow sales talk 1. fair and concise translation of your organization, its stimulate, and its value 2.Thirty mins to 2 minutes (one of the well-nigh classic interactions with your conferrer) 3. alone staff, informs, and those associated with your organization should tolerate a assemble 4. Give tranquility Corps illustration 5. Home drub for second day xv. inescapably of the nongovernmental organization 6. of necessity allow in currency, resources, materials, trainings, etc. 7. Can you proclaim me today what your power point inevitably be and how some(prenominal) those studys would cost? (Financial/ Resources inescapably Assessment) xvi. usual traffic 8. Website, raws earn, Email Updates, Facebook knave 9.All of your social media and newsletters should be consistent with for each one nigh other, upda ted at the same measure with parallel information 10. Well go into more enlarge well-nigh Public relations abruptly e. presenter Expectations xvii. If you were to learn capital to an organization, what would you fate in government issue? 11. Elevator Pitch 12. Clearly defined mission and view 13. Reasons why they should seat in your nongovernmental organization/ check 14. Projects, ideas, and programmes for which you lack financial support 15. Overview of successful projects you take over do in the past 16.Reports 17. nifty temper in the residential ara and with beneficiaries 18. Communication, Honesty, logicalness 19. Commitment and coherence of the staff 20. What on the thatton you be button to do with their cash f. sponsor traffic and Stewardship xviii. Updates to bestower xix. How be you thanking them? xx. How atomic number 18 you recognizing their donation? xxi. fall in they buy the farm over again? xxii. Will go into more details most t his shortly II. severalizeing and running(a) with donors g. bestower facet Pool xxiii. Who mogul insufficiency to give to this organization? perceptivity a inclining) 21. Parishioners of the church 22. World Vision, Caritas, other nongovernmental organizations in the blow upicipation with resources to give 23. Family and friends 24. local union members (why is what youre doing heavy to them? , Who allow feel travel by the work you argon doing? ) 25. Diaspora 26. Corporations VivaCell, orangish Foundation, Coca weed 27. Realities of fundraising in Armenia a. Grants- volume are worldwide b. Corporate adult/ Corporate societal Responsibility- new theory here in Armenia c.Government funding- In 2011, the distinguish provided NGOs with $8 million, more often than not to sports federations and state-funded or state-operated organizations on a cooperative foothold d. private donations e. Community live f. Diaspora g. Funding smorgasbord h. Projects being don or control not mission driven i. Overhead cost xxiv. Who do you bang? xxv. traffichips are the depict to grammatical construction your anticipation pool xxvi. suffer potential prospects to tour your organization, build the family relationship before you ask them for something h. What makes a mortal or organization present? xvii. If you acquire with an organization, how do you expect them to present themselves to you? 28. Clear, concise, estimable overview 29. Well theory out, able to comfortably identify the mission, vision, and beneficiaries to be served 30. Overview of successful projects, original projects, and future plans 31. Overview of particular of necessity of the NGO xxviii. Do you bank in the mission and vision? 32. A donor has to bring forward in the mission or vision, or you wear to second them believe, give them reasons to care. xxix. How do they begin to use your bills and what do you want in return from them? 33.Communication, honesty, transp arent apply precisely as they secernate it go out be used for legal projects xxx. What will make you give again? 34. communication, success, beneficiary satisfaction, reporting, relationship with the organization, fruition of the organization, arouse in the community/associated with the project xxxi. What sympathetic of relationship do you expect from the NGO? 35. strong come mostership, honesty, communication, want to feel majestic of the work they are doing and the reputation they make in the community, intellectual of strategic intentions, I want to operate the organization has taken the time to define themselves III.Fundraising Plan i. Should be written on an annual basis j. Who is difference to salvage the plan? xxxii. Should meet a lead who collaborates with your manager, key stakeholders, and the wag k. Start with your fundraising goal (how lots bills do you indigence? ) xxxiii. This fundraising goal core should be found on the necessitate of the orga nization xxxiv. How much bills ask to be conjure up/ resources secured in dedicate to carry out the activities which your organization wants to carry out over the beside grade? l. The mission/ content (Why do you bespeak the gold? xxxv. What do you plan to do with the money you open fire? xxxvi. Line by line- what are you utilize your budget for? m. The evasive action (How are you passage to raise this money? ) xxxvii. Figure out how you are liberation to raise distinct descends of money over the course of the next year and where that money is outlet away to go. xxxviii. Identify different tactics 36. Individual tremendous 37. Major Donor Groups- talking with bigger corporations 38. Events 39. Online openhanded 40. participatory Fundraising 41. Grants 42. Corporate good-looking Programs n. The Timeline xxix. earn the timeline to allow in dates for all events and fundraising goals passim the year IV. Donor Relations and Stewardship (managing the largess, than king and guardianship the donor carryd) o. The house-to-house military beseech of every nonprofit that perceiveks good-hearted support to verify that donors experience high-quality interactions with the organization that foster semipermanent engagement and investment. This effort is comm besides judgement to have quaternion elements. xl. Gift betrothal and management 43. Your organizations policies and procedures for chip ins. 44.Discussion more or less how the move over is sledding to be used, do sure the donors requests and the organizations contracts are in line. 45. Procedures to track how the gift is being used. 46. Structures for with child(p) Opportunities (Example donor recognition pieces/plaques, named spaces, or broad societies) xli. Acknowledgement 47. conveying the donor j. Personalized letters, E-mails, reverberate calls, visits- should happen deep d consume the first workweek in which the gift is received xlii. Donor Recognition 48. How do your donors wanted to be recognized for their gift? 49.Mention in the newsletter, resolve at events, fitting a space, donor plaques, coerce release, 50. This is the popular forum for thanking a donor for their gift but motivating to ask for donor permission to do so. 51. For Participatory Fundraising- announcing and recognise the pinnacle fundraisers frequentally 52. Honor Rolls- resolution of donors to the organization printed publically and thanking the donors through this forum. 53. Donor Walls/Donor Plaques- having a space in the center where donor label are listed for the public and your beneficiaries to see 54.Donor Recognition Events, awards, mementos, and volunteer opportunities-these not solitary(prenominal) are fun for the donors, but in wish well manner help to gird your relationship with your donors and in any case show them that they are important to you. Can be big events with all of your donors or intimate lunches with the Director and/or some of your ben eficiaries. xliii. Reporting ( alike referred to as stewardship) 55. Telling the donor the impact they are making on the mission of your organization or the circumstantial projects they have devoted to. Why their self-aggrandising has made a difference. 56.Two different ways of reporting soft (storytelling confirming the exercise of funds) and quantitative (shows the carrying out of spending funds properly) V. Public Relations (or PR) p. Everything your organization does to get public/press coverage of what your work q. Why is it important? xliv. Gets the word out and communicates your message xlv. Builds your audition xlvi. Builds your credibility and reputation within your community, with your beneficiaries, and your donors, indeed helping to foster stronger relationships xlvii. dispositions the results and successes of your work xlviii. smashing time to use your elevator thresh r. Examples of PR xlix. Printed materials 57. Newsletters 58. shove Releases (work with you r local media) 59. Brochures 60. Announcements about projects including donor/supporters names 61. Can be a devil way path with your supporters (donors and volunteers) l. Television 62. utilisation for advert about programs/projects or climax(prenominal) events 63. Can alike be used for purposes of interviewing about your organization li. Online 64. Website 65. Facebook 66.Email blasts 67. Online newsletters/news stories lii. excess Events 68. Lectures or negotiation with experts, beneficiaries or having one of your donors to come in and speak 69. extend Day s. Why is PR important for fundraising? liii. Can change magnitude the money and resources coming in liv. New prospects find you 70. plurality learn about your work 71. If authentically good coverage- prospects come to you to learn more, volunteer, and perhaps even invest in your work lv. Raising everyday Awareness 72. commemorate to refer to yourself as a public benefit organization 73.Raising awareness in your im mediate community about the work which is being done around them and the bring to help effect those goals 74. Helps wad remember your name and your mission lvi. Social inference 75. Again building on your credibility- coverage shows that what you are doing is important and a attracter in your community 76. Can overly bring your public relations materials during donor meetings to further engage donors. VI. Lets create a black market t. fetch a plan lvii. What are we raising money for? lviii. Why are we raising money for this? lix. How much money do we need? lx.When do we need the money? 77. How are we discharge to raise the money? lxi. Who is spill to be on the committal? lxii. What kind of advertising are we sledding to do for the endeavour? lxiii. What kind of materials/resources do we need for the motility? lxiv. How are we going to engage and thank our donors? u. What are we raising money for? lxv. fleece one project/event you would like to do with your organizatio n 78. Birthday parties for kids with disabilities 79. Gifts/events for the inveterate ill v. How much money do we need? lxvi. make an overall budget which not only includes money but also resources lxvii.Can also create a useful pecker to provide for your donors 80. Show them what their money will do If you donate XX, we can include 5 more adults in our trainings for exemplar. w. When do we need the money? 81. work a timeline of not only the deadline, but all things which need to be done amidst now and the deadline as well as who is going to do those things x. How are we going to raise the money? lxviii. Participatory Fundraising (Get the company involved in your campaign, have to be very mensural with planning to make sure the investment you make in these events is worth the return) 82.Athons- Walk-a-thons, Dance-a-thons, Read-a-thons k. a type of community or inform fundraiser in which participants raise money by collecting donations or pledges for walking a shape outgo or course, terpsichore for a predetermined core of time, or read a certain amount of books within a predetermined time frame. 83. Spare channelise boxes in the church 84. Raffles l. manage raffle tickets for a particular item or a 50/50 raffle 85. Auctions m. sight bid on certain items which have been donated for the cause. 86.Game competitions or funfair (Lemon ball) Each thickening pays 1,000 dram for a lemon and close at hand(predicate) lemon the bottleful wins it. 87. Futbol tourney n. arouse each squad pay a certain amount to be a part of the tournament which will be donated to the organization. lxix. Individual Donors 88. Create a list of people/companies/organizations which whitethorn be evoke in giving to this campaign lxx. Online fine-looking 89. Firstgiving. com y. Who is going to be involved in the committee? lxxi. Who necessitate to be include in all of the decisions made? Who is going to be in charge of which part of the campaign? . What kind of advertisin g are we going to do for the campaign? lxxii. aim and Goals of the campaign lxxiii. require a campaign title 90. festinate for the Cure (Run face Cancer out of Town) 91. Relay for invigoration (American Cancer Society) lxxiv. Create an About the campaign lxxv. How are we lovable the press? lxxvi. How are we updating our own online/print figurehead? . What materials/ resources are we going to need? lxxvii. For example how many people/volunteers are unavoidable and for what amount of time lxxviii. Do you need prizes/awards xxix. Do you need space to put on the event lxxx. Need to hold about things that may happen (for example, if it rains during the futbol tournament, what other arrangements need to be made? ) . How are we going to engage and thank our donors? lxxxi. If participatory fundraising need prizes/ awards for top fundraisers, guidelines, and thank yous lxxxii. Thank you letters, personalized, emails, phone calls, meetings lxxxiii. Online giving- should have thank yo u letters sent and update after the project is successful Fundraising P